As one of the leading wireless data total solutions providers and the smartphone (especially dual-mode smartphone) leaders in the world, the Group offers innovative products and personalised solutions to satisfy demands of different clients and various industries for domestic and overseas markets.
2007 was an exciting year. The "Coolpad" brand was widely recognised and enjoyed enhanced reputation in the PRC and the international smartphone market. The "Coolpad" brand became the most famous brand in dual-mode and CDMA smartphone market in the PRC. In order to further boost the awareness of the "Coolpad" brand, the Group actively participated in many domestic and global telecommunication exhibitions and also placed substantial amount of advertisement in newspapers, aviation magazine and outdoor media and so on.
In 2007, the Group marketed 4 series 12 new models of smartphones with propriety operation system, including 6 CDMA-GSM smartphones, 3 GSM-GSM smartphone, and 2 CDMA smartphones. Notably, the Group successfully developed the Coolpad 7360 dual-mode smartphone, which was the first high-end dual-mode smartphone with GPS navigation in the Mainland China. With the launch of the Coolpad 7360 medium-end dual-mode smartphone, an increasing number of customers are becoming attracted to and familiar with the dual-mode smartphone. The Coolpad 7360 with its more powerful functions and attractive price attracted huge market interests upon its launch and the Group has secured a large order from China CDMA network operators. For more products and its functionalities in detail, please view the below products’ list or the website.
During the reporting period, the Group invested substantial resources in the research and development fields. To establish itself in the market and to increase its competitiveness, the Group employed a large number of experienced and skilled R&D engineers. Compared with the same period of last year, the number of R&D engineers increased more than 100%. In addition, to develop top quality and competitively-priced products, the Group actively cooperated with international well-known chipset companies and soft company such as TI, Qualcomm and Microsoft. To capture the TD-SCDMA 3G market and secure a leading advantage, the Group established close strategic partnerships with Datang Telecom company, the leading TD-SCDMA 3G standard developer. The Directors believe that these cooperations and the huge investment in R&D will yield successful outcomes and help to maintain the competitive advantage and market leader position in future.
For more information of the Product & Solution, please visit Our Products and Our Solution.